Promote a practical and ethical philosophy. Many people - including many "professional" philosophers at the university level - erroneously believe a given philosophy is a system of ideas. In fact, philosophy is much more. It is the intellectual habits of the individual by which he or she attempts to make sense of reality. Leaders should develop in themselves, and then help their employees to develop healthy habits of thought, and a clear understanding of the organizational good that answers the question, “what am I working for?”

Words matter. The true meaning of words must be respected, or anything goes. Good leaders communicate meaning clearly and with the precision required for the topic at hand. Being able to rely upon the truth of the leader’s word is essential to trust within the organization.

Actions reflect choices. Assuming that words have real meaning, the best way to demonstrate to employees that you respect language is to do what you say. Leaders who routinely say one thing then do another are inviting similar double speak among their employees.

Communicate healthy transparency. There are particular sensitive issues – usually personnel matters –that leaders must keep confidential. However, too much cloak and dagger secrecy raises questions about authenticity. Bad things happen when the culture is too murky.

To strengthen unity, you need order. The roots of unity lie in order. A healthy culture promotes order and resists dictatorial or soul-crushing leader actions to preserve power. Good order orients everyone’s activity to the common good of the organization to enable natural ethical power.